Also known as web marketing, online marketing and e-marketing, internet marketing is the promotion of products and/or services via the internet. Since 2005, InsideOut has provided ongoing internet marketing services that give our clients the advantage in online promotion. These services have proven effective in increasing the Return On Investment (ROI) of our clients’ internet marketing dollars. Before services begin, InsideOut works with you to determine the best course to web marketing success.
The Internet Marketing Review Process
Whether you are a new client investing in the InsideOut Advantage plans, or a long time website hosting client, InsideOut Solutions offers an initial internet marketing review process that:
- Clearly defines your online marketing strengths and weaknesses, including:
- Search Engine Marketing (SEM), including optimization (SEO) and Cost-Per-Click (CPC) Advertising (working with third party)
- Social Media Marketing (SMM), including branding, optimization & advertising
- Referral Marketing, including research & evaluation of referring sites (directories, etc.)
- Provides recommendations for one-time and ongoing services tailored to give you the maximum ROI for your web marketing budget
Basic Internet Marketing Review
Our Basic Internet Marketing Review is available at no charge to anyone who submits a formal inquiry. This review reports on and provides recommendations for:
- Internet marketing scores and analysis from a variety of sources
- Checks for full Google Analytics tracking, including version of script and proper cross domain tracking
- Website administration/content management system platform (e.g. WordPress, Joomla, Drupal, etc.)
- Referring Sites
- Social Media
Advanced Internet Marketing Review
The Advanced Marketing Review is available to current InsideOut Solutions clients with at least 1 year’s worth of reliable Google Analytics tracking (2 years is preferred) who submit a formal inquiry.
This in-depth review reports on data gathered from a broader range of sources, including statistical usage of and revenue data from your website, referring sites & social media, to provide the clearest possible picture of the effectiveness of your internet marketing efforts.
The recommendations offer specific steps and, if needed, one-time and ongoing services from InsideOut Solutions to improve the effectiveness and increase ROI of your web marketing strategy.