With all the focus on local search on Google it is easy to forget about Apple, but keep in mind that Apples iOS operating system and it’s default Apple Maps application remains a close second to Android’s Google-based operating system and maps. In this article I will provide the information on how to fix problems your business may face with Apple Maps.
First a little history: I was contacted recently by a client who asked, “Why can’t Siri find my bed & breakfast in our town?” Siri, for those who don’t know, is the Apple iOS voice-activated personal assistant and knowledge navigator on iPhone and iPad. With it you can send messages, make calls, set reminders and…search for things.
Apple Maps Connect: The Business Owners Portal to Claiming & Managing Their Listing & Location
Just as it is with Google and Google Maps, Apple relies on businesses to claim their business and report any issues they have. This is done via Apple Maps Connect and these are the steps to follow:
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- Go to https://mapsconnect.apple.com/ and log in with your Apple ID and password. If you don’t already have an Apple ID then you will need to create one at https://appleid.apple.com/.
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- Once logged into Apple Maps Connect, click on “View My Businesses”
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- Click the “+Add” button in the top right and you’ll see the next screen below.
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- Enter your business name and location then click the search button.
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- If your business isn’t found then you should click on the “Add New Business” link and follow the instructions from there.
- If your business is found then you should click on the blue “Claim This Business” button and and follow the steps there. This may automatically initiate the verify by phone pop up to display, but you can simply click on “Not Now” come back to that in a few minutes.
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- Enter your business name and location then click the search button.
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Next fill inn all necessary business information, correct the location of your map marker and select up to three appropriate categories. Be sure your correct hours of operation are displaying and also make sure your company website along with your other social media and other listings are entered.
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When you’ve finished with all your entries, Apple Maps will give a chance to review all the details. Make sure everything is how you want it to be and click “Submit to Apple” to initiate the phone verification process. You’ll receive a call at the phone number on your Apple Maps listing, so be ready for it.
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- Once verified, it will take some time for Apple to review and approve any edits.
Apple Maps Connect has a helpful FAQ to help you through this process, so be sure to to look it over if you have any difficulty.
Contact us if you are interested in a local search marketing review.