July 26th, 2011 by Shawn Kerr
What is Google+?
Google+ is a social network designed to compete with existing networks such as Facebook and Twitter.
Will Google+ Replace Facebook & Twitter?
No one can say for sure what the long term effects of this new network will have, but InsideOut is recommending taking a “wait & see” perspective in the short term. Keep in mind:
1) Google+ is in a limited Field Trial. Membership is limited and currently no new members are being allowed. You can sign up to be notified when new memberships are available. Simply go to
Sign in using your Google account (or create one if you don’t have one) and then sign up to be notified.
A workaround for this (if you have a Google account) is to have a friend who is already a Google+ member add you to one of their Circles and/or invite you to join.
2) Google+ is the company’s third attempt at entering the social media sphere. Google Wave and Google Buzz, their previous attempts, failed to generate enough interest to be successful.
How Can I Use Google+ for My Business?
Currently, Google+ is a personal social network. Google has directly requested that businesses wait to create a profile because they intend to launch the beta version of the business-oriented component of Google+ in late fall or winter. Google is currently deleting any account which appears to be a business listing (even Sesame Street got booted!).