September 28th, 2015 by Shawn Kerr
This past year was a busy season for our web design staff. In addition to all the new website designs and redesigns going on, there were also a large number of clients looking to improve the internet marketing efforts of their current site with a responsive website conversion. This upgrade to responsive web design ensures that their websites will stay on the cutting edge of website development.
InsideOut Solutions clients with WordPress websites that are less than five years old are eligible for this service. Responsive website conversion projects in the last year included several bed and breakfast inns, three B&B associations, a tour operator, a boutique hotel, and two luxury cabin resorts.
The following clients used our responsive website conversion service to refresh their web presence, make it more useful for today’s internet-enabled devices and extend the useful life of their existing websites:
- Lindsay House Bed and Breakfast (Manawa, Wisconsin)
- Amelia Island Bed & Breakfast Association (Amelia Island, Florida)
- O-Bar-O Cabins (Durango, Colorado)
- Alaska Adventure Unlimited (Alaska land tour vacations)
- Oregon Bed & Breakfast Guild
- Manitou Lodge (Forks, Washington)
- Applegate Inn Bed and Breakfast (Lee, Massachusetts)
- Woods Hole Inn (Wood Hole, Massachusetts)
- Marshall Slocum Inn (Newport, Rhode Island)
- McCloud Hotel (McCloud, California)
- English Meadows Inn (Kennebunk, Maine)
- Bed & Breakfast Association of Kentucky
What Is a Responsive Website Conversion?
In the case of our clients, it is taking an existing website built in either WordPress or our proprietary lodging association system and recreating it from static and separate desktop and mobile versions to an adaptive version that optimizes itself for viewing on whatever device is used to access it.
This process is a major upgrade that includes:
- A responsive design based around four individual layouts: desktop, laptop, tablet & mobile phone
- Sticky navigation menu and social sharing bars that remain in view as a visitor scrolls down the page
- The latest HTML 5 code & CSS 3 styling that conforms to the standards of Google Developers and the World-Wide Web Consortium (W3C)
The end result is a completely revitalized website with cutting responsive edge web design without the expense of a full redesign.
Is It Time for You to Consider a Responsive Website Conversion?
We have many responsive website conversion jobs currently in the queue and even more will come in as many of our clients head into a slower season. Should you get a responsive website conversion? Read my article “Responsive Web Design – Is It Time to Redesign or Upgrade Your Website?” to find out more about the what, when, why and how of responsive web design.