January 11th, 2008 by jim
Andrea‚Äôs Troy-Bumpas Inn is located in historic Greensboro, North Carolina. Recently InsideOut had the good fortune to be able to re-design their website. When the time came to do a rack card InsideOut was asked to create one that would be consistent with the website branding/design and at the same time be an effective stand-alone marketing piece. The finished piece captures the inn‚Äôs beauty and ambience on the cover and describes rooms, amenities and location on the reverse. The website is emphasized but the phone numbers are important on a piece that someone is reading in a Chamber of Commerce office or a VIC. The location map is equally important for those situations. The client was very pleased with the finished piece.