InsideOut Solutions is proud to announce the launch of a new Short Term Rental website: Classic Country Vacation Homes. Having been in the lodging market for over 20 years, we know what it takes to stand out among the ever-growing short term rental market. Whether you represent a short term rental property or not, continue reading to learn more about what InsideOut Solutions can do for you!
What Is A Short Term Rental?
A short term rental, otherwise commonly known as a vacation rental, is a furnished living space that can be rented out for short periods of time as little as a few days. These short term rentals are widely considered to be a great alternative to hotels. Over the years, short term rentals have been growing in popularity, resulting in them exploding into the lodging market. Due to this factor, many OTAs (Online Travel Agencies) have equally grown in popularity due to their handle on the market. While using these OTAs can have some great benefits, they also come with some significant drawbacks.
The Middle Man
OTAs such as Airbnb and Vrbo are just the tip of the iceberg when looking at the number of companies in the short term rental market. Having grown in popularity, these OTAs provide quick and easy bookings for consumers due to the countless number of listings that they provide. However, working with OTAs, such as these, comes with a price. As a host, you are charged a commission in order to have your listing on their site. Now, if you cut out the middle man (OTAs), you can put the money, that otherwise would’ve gone towards the commission, into your marketing efforts.
The online world is vast and constantly evolving; therefore, the best way for you to secure bookings is to stand out amongst the crowd. In order to do this, you need to develop a dynamic marketing strategy. This includes determining your target market, communicating your brand on various platforms, and showing consumers what makes you special through high-quality photos on a cutting-edge website.
We’re Here To Help
Here at InsideOut Solutions, we pride ourselves in our ability to help lodging companies increase their online visibility and bookings by developing dynamic marketing strategies and building breathtaking websites. With more than 20 years of experience in the lodging industry market, we would love to let our talents work for you!
One of our most recent website launches was for Classic Country Vacation Homes. This is a great example of the work we do with short term rentals. See for yourself by checking out their website below.
We originally built Classic Country Vacation Homes’ website back in 2005. Over the following years, we gave it a few upgrades, including a new site launch in 2013. Since then, it has remained relatively unchanged. This past year, we built them a brand new website that is up to par with today’s standards. This breathtaking new site offers a clean, modern look that further allows the company to show off their fabulous upscale properties in a way that meets their sophisticated style.
If you have any questions or would like to learn more about what services we can offer you, please feel free to reach out. We will be happy to review your website and get back to you with a quote. We would love to help!