Past Data When You Move To GA4: Use It Or Lose It
Universal Analytics will be replaced by Google Analytics 4 (GA4) on July 1, 2023, right around the corner. How does this affect [...]
Travel in the Time of Covid-19 – 2020 Year in Review
If it was the best of years, it was the worst of years in the tourism industry! The COVID-19 pandemic made an [...]