Wisconsin Bed & Breakfast Association Conference

November 23rd, 2009 by

“On the road again,

Just can’t wait to get on the road again.

Goin’ places I’ve never been,

Seein’ things I may never see again,

And I can’t wait to get on the road again.”

– Willie Nelson

As the off-season rolls around for many of our clients, we set out to make contact with the innkeepers we know and love, as well as meet new members of our industry.

Steven Dunston's 15 Minute Marketing Makeover Presentation

Steven Dunston's 15 Minute Marketing Makeover Presentation packed the room.

Going back to Wisconsin was a great treat for us. It was everyone’s second visit, at least, to the dairyland, and we were happy to see old-time clients like the Inn at Lonesome Hollow’s Nora Knapik, Honeybee Inn’s Barb Ruka, Westby House’s Marie and Mike Cimino and Naeset-Roe’s Carl Povlick, to name a few.

The Wisconsin Dells was a fun place for the conference to be held, and the whole Logan family attended to partake in the entertainment. Glacier Lodge, where the conference and trade show was held, was also home to several massive indoor water parks. It was a fun place for the kids as well as the adults. Katie made a mad dash for the watersides as soon as she had a spare hour!

Katie Pate with Innkeepers from Wissahickon Farms

Katie Pate with Innkeepers from Wissahickon Farms

There wasn’t much time to spare in the Dells, however, the InsideOut crew was quite busy. Steven Dunston, Katie Pate and Jeff  Logan were all speakers at the conference. Katie and Jeff presented on Facebook and Twitter marketing, while the three worked in tandem to cover “Blogging 2.0: Finding Great Content” and share some of our favorite methods for keeping your web site and your blog an engaging and interesting location on the web.

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Discount Up to 30% off

November 19th, 2009 by

There’s still time to get your holiday greeting cards or postcards ready. You can also create all-purpose postcards or personalized notepads to leave in your rooms or sell in your gift shop. They’re inexpensive souvenirs for guests that also promote your business.

InsideOut has great print deals on the following items for a limited time only:

20% OFF! ~ Greeting Cards (4″ x 5″ and 4.25″ x 6″)
20% OFF! ~ Postcards (3″ x 4″ and 8″x 5″)
30% OFF! ~ Personalized Notepads (4.25″ x 5.5″, 4″ x 6″, 5.5″ x 8.5″and 8.5″ x 11″)

For discount to apply, final client approval must be received by 4 pm PST 11/30/09. Contact Jim McCauley for details: Email 360-683-5774 x 304

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Google Local Business Center Help

November 12th, 2009 by

Google Maps is a major component with every Google Search.  If you do a search for a business type along with a city, Google is most likely going to provide to you a list of results and their location on a map.  See the example below when a search is done for Eureka Springs Bed and Breakfast.

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Customer Service Initiative: Our President Answers the Phone

November 11th, 2009 by

As you may have noticed, there is a new voice at the end of the phone here at InsideOut. Our beloved President, Pat McCauley, has been answering general calls into the office for about a month now.

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British Columbia Bed and Breakfast Conference

November 3rd, 2009 by
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The British Columbia Bed and Breakfast Guild held their annual Conference and Trade Show last week on Vancouver Island. Pat McCauley and Katie Pate were there for day one, the trade show, and Jeff Logan took the second shift.

Pat and Katie enjoyed meeting the BC innkeepers – this was the first time InsideOut had attended their conference.  There were distinct differences in the Innkeepers that we met and many of those we work with here. Smaller, more residential-based inns seemed to be the typical style, versus large historic homes turned into lodging like so many bed and breakfasts in the states.

Jeff was very busy at this conference, presenting on three different marketing subjects and presenting the Guild with their new site design that InsideOut has created. The Guild knew our great reputation for Association designs, and were excited to work with us and our great designers and programmers. Getting British Columbia’s business was compliment for us. They are our Northern neighbors. I can see Victoria from my house! This is InsideOut’s first international association web site.

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